A red lipstick is not just makeup — it is armour. It has been worn by women for centuries as a symbol of confidence, power, and unapologetic femininity. And the right red? It can transform your entire day.
Finding Your Perfect Red
Not all reds are created equal, and the right shade depends on your skin tone and undertone:
- Fair skin with cool undertones: Blue-red shades (think classic cherry red) create a striking contrast
- Medium skin with neutral undertones: True reds and tomato reds are universally flattering
- Warm/olive skin: Orange-reds and brick reds complement your warmth beautifully
- Deep/dark skin: Deep burgundy reds and rich scarlett tones are absolutely stunning — don't shy away from bold
Our Love No. 4 is a true red that works across a range of skin tones. For something more scarlett, Scarlett No. 6 is a showstopper.
How to Apply Red Lipstick Perfectly
- Prep your lips: Exfoliate gently and apply a thin layer of lip balm. Blot off excess before applying colour.
- Use a lip liner: Outline your lips with a matching liner to prevent bleeding and give you a crisp edge. Fill in the entire lip with liner as a base — this extends the wear dramatically.
- Apply with a lip brush: For precision, use a flat brush rather than applying directly from the bullet. This gives you control over edges and coverage.
- Blot and reapply: Press a tissue between your lips after the first coat, then apply a second layer. This sets the colour and makes it last.
Wearing Red with Confidence
The most important ingredient in a red lip is confidence. Keep the rest of your makeup minimal — a red lip is the statement. Let it be the star.
Browse our full range of Lip Colours and find the red that was made for you.
